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Facebook & Instagram Ads for Ecommerce Products or Services: Complete Beginner to Advanced Course

  • You must enroll in this course to access course content.

Course Instructor

Jad Dana Jad Dana

The only in depth ads course in the region. All you need to learn how to run Facebook & Instagram Ads from A to Z for Ecommerce (Products/Services)

100+ lessons 11+ hours with a certificate of achievement and a live one on one call with Jad to ask your questions (new).

١٠٠ حصة مسجلة أكثر من ١٠ ساعات و إتصال تدريبي شخصي لطرح أسئلتك

Course Language: Arabic (Lebanese dialect). Check the free lesson strategy example in the table below.

اللغة: عربي لبناني واضح مع بعض المصطلحات التقنية بالإنكليزية

Course will open again soon. Get notified with an early bird discount.

  • Enrollment in this course closed on February 7, 2024.

What’s in the Course? ماذا تتضمن الدورة؟

Course Syllabus منهج الدورة

Course Introduction

What are Facebook Ads? (Facebook & Instagram)

Has Quiz

Starting with Facebook Ads Manager 

Has Quiz

Different Types of Ads Campaigns

Has Quiz

The Pixel & Business Manager

Has Quiz

IOS14 Conversion Tracking

Conversion Objective

Has Quiz

Digital Marketing Metrics (CPM, CTR..)

Has Quiz

Ad Creatives Production

Ad Level Creatives

Has Quiz

Audiences and Targeting

Has Quiz

Retargeting & Custom Audiences

Has Quiz

Campaign Example Sum Up A-Z

Facebook & Instagram Shops

Has Quiz

Catalogue Ads / Dynamic Ads

Marketing Key Points

Has Quiz

Ads Strategies

Data Analysis & Optimization

Scaling Results and Sales 

Has Quiz

Advanced Google Analytics Tracking

International Facebook Ads Guidelines

Has Quiz

Frequently Asked Questions (New Section)

Congratualtions!

Next Steps: What should you do now?

Certificate

What Students Said:

Frequently asked questions (FAQ)

  • This course is for anyone who wants to learn how to run Facebook and Instagram ads from A to Z, to sell products or services online. It is made for both Beginners and Intermediate levels to take your skills to the Advanced Level. Everything is explained step by step so anyone experienced or not can follow. It gradually explains more advanced concepts.
  • Yes we do. If within 3 days you find that this course is not for you and that you won’t benefit from it, we will offer you a full refund and remove your enrollment.
  • This course is in Arabic (Arabic Lebanese Dialect), specifically designed for the Mena region countries. Some English specific digital marketing terms are used during the course. You can check the free course lesson in table to see an example lesson (In Ads Strategies Section).
  • This course goes in depth for any E-commerce business, whether products or services you sell or plan to sell online. Information explained can also be used by any business wanting to grow its social media profiles or online/offline traffic, but the course is mainly for selling online products or services.
  • The course lessons can be accessed after registration and payment. You can finish it at your own pace. You will have access to the course material as long as the course is live and updated (for a minimum of 1 year after registration). But it is advised to finish the course before the end of registration month, to attend the Q&A live group session.
  • Yes! All courses lessons are updated. And new sections may be added whenever a major update rolls out, or whenever we want to share a new strategy or update an old one.  The new sections will have a note next to them so you know that they are newly added.
  • The same exact concept applied to an E-commerce brand can be applied to dropshipping. The only difference is from where you ship the products after you receive an order (from stock or from supplier).
  • You don’t need to have a website to follow the course in general, but a number sections of the course focuses on how to connect your website to Facebook & Instagram in case you have one. This improves your targeting. Some Facebook ads objectives require having a website linked (Conversion objective). If you don’t have a website now you can skip these parts and come back to them later once needed.
  • Yes for both Facebook and Instagram which are connected through the ads manager (Meta Ads).
  • The course is divided to 100+ short lessons, for a total of 11+ hours training. The sessions are recorded so you can follow at your own pace. Plus, a one on one 20 mins live call with Jad where you can ask your course related questions is included in this course  (You will be informed about exact day by email).
  • A one on one 20 mins live call with Jad where you can ask your course related questions is included in this course  (You will be informed about exact day by email).
  • If you successfully complete all the quizzes (Above 70%) at the end of each section, you will receive a certificate of achievement Level 1 from digital marketing academy middle east.
  • Jad El Dana, main instructor at Digital Marketing Academy Middle East (Since 2017). Click Here for more details about Jad. Or check @digitalmarketingacademy.me on Instagram.
  • After checkout, our team will contact you for payment details via Western Union/OMT/Whish/Paypal (You can pay in $, EUR or in LBP daily $ rate). You can also pay via cash pickup if you’re in Beirut Lebanon (LBP daily $ rate or USD).