The complete internationally accredited digital marketing training for eCommerce teaches everything you need to know about digital marketing to improve and scale your business online. Check the training sections below.
Course Instructor
What you will Learn in this Complete Training?
Introduction: What you will Learn?
Number 1 reason why your business isn’t scaling.
Marketing Key Points: Get it right before doing anything.
The 4Ps in Marketing: Before starting with ads.
SWOT: Understand your Product/Service
Market Research: Brief Competition Monitoring
Content is everything: How to make content that SELLS.
Top Social Media Content Pillars: What to post?
Social Media Pillars Useful Examples
Prepare Your Social Media Calendar (File Inside)
Product Positioning & content types: before starting content.
How to Film your Own Product Example
Make UGC videos: The best/easiest content style now (File Inside)
Contract UGC: Cost Effective Strategy to Make Monthly Content
The Ideal Video Ad Structure with Example
Image Content: Images CAN SELL TOO.
AI Images Ads Generation
AI Image Ads Part 2 (NEW)
Canva Design Tutorial for Image ads
AI Logo Making & Packaging Design
Video Editing Apps: Capcut Beginner to Advanced
Lesson 1
Lesson 2
Lesson 3
Lesson 4
Website Design: Shopify Versus WordPress & Woocommerce
How having a website can directly increase your sales?
Shopify Versus WordPress: Which no code platform one should you choose?
Website Design & Launch with WordPress (No Code Step by Step)
Details of What You Will Build
How to Get the Best Value for Money Hosting
Hosting Panel Quick Tour
WordPress Dashboard Tour
Buy Your Domain Name
Install Main Theme
Page Builder & Coming Soon Page
Homepage Design
Mobile View
Simple Product Type
Customize Product Layout
Variable Product Type
Digital or Downloadable Product
Customize Shop Page – Part 1
Customize Shop Page – Part 2
Summary Overview
Product Categories
Customize Categories
About Us Page – Part 1
About & Contact Page
Shipping | Payment Method | Orders
Theme Customization
Menu Customization
Widgets Footer Customization
Website Icon
How to Build Any Page
Summary Shortcuts
Your Professional Emails
Website Ready & Themes Tips
Advanced Cart
Live Chat
Coupon Codes
Caching Speed Plugin
Advanced Filtering
Cart Abandonment Emails
Advanced Reviews
Website Maintenance
Website Design with Shopify (No Code Step by Step)
Shopify Tutorial: How to launch your website
Meta Ads: Beginner to Advanced Training.
Ads Management alone does NOT sell poor content & offer
Best UGC ADs Strategy to follow in 2026!
Boost Button Tutorial! All you need to know.
Meta Business Suite: like the boost button with extra options.
Meta Ads Manager: Starting with Structure Basics
Digital Marketing Abbreviations you need: CPM, CPC, ATC..
Get more Followers with this Meta ads Objective!
Get Sales Without needing a Website with Messages.
How to Reach the Most People at the Lowest Cost.
Get More Likes/Shares/Comments for your posts
Let People Call you on the Phone (if an Explanation is needed)
How to Get Customers Numbers/Emails for your business with Ads
How to Read Meta Ads Campaigns Analytics Results
Meta Pixel Connection Importance!
Connect Your Website with Meta Pixel (WordPress & Shopify)
Add these Pixel Events Tracking! Add To Cart, Purchase..
Check if the All Pixel Events are Working
Sales Website Conversion Objective: When to use it?
Understand how Meta Objectives & Audiences work
Get Sales on Your Website: Launch a Purchase Conversion Campaign.
Connect Your Product Catalog with Meta (WordPress & Shopify)
The Ad that You NEED to run daily (& Never Stop)
Audience Retargeting to Sell Faster (&More)
Lookalike Audiences: Target People LIKE your Customers (Most likely to buy)
Audiences: How to target?
Audience Targeting Tips & Tricks
Budget: Daily ads budget
Ad Placement (Facebook, Instagram, Devices..)
Ad Level Image/Video Types & Optimization Part 1
Creative Design IMPORTANT Tip
Ad Level Image/Video Types & Optimization Part 2
The Marketing Funnel: Cold, Warm, Hot Audiences
Advanced Campaign Structure: run many ads at the same time
CBO vs ABO: Adset or Campaign Budget Optmization?
Advanced Analytics & Table Customization – Part 1
Reading Advanced Meta Ads Table Analytics – Part 2
Read Sales Analytics by Age, Gender, Platform
Spy on Competitors Ads & Find Winning Content
Spy on Competition Website & Apps
Spy on Competition Ads & Website – Part 2
Spy On Competition Products Sourcing
Advanced Strategy 1: Testing Phase
Advanced Strategy 2: Scaling Ads Phase
Advanced Strategy 3: Targeting & Retargeting Campaigns to run
Advanced Strategy 4: Lookalikes Campaigns
Advanced Strategy 5: Carousels Categories
Important: Don’t complicate it, do what works for you consistently
Meta Ads Manager Mobile App
Meta Ads Guidelines & Account Bans: Don’t do these.
Meta Ai Assistant & Meta Support: Help when needed.
Google Ads: start an extra sales channel!
Introduction to Google Ads
Setting Up Google Ads Account
Google Ads Basics
Keywords Introduction
Keyword Planner
Match Type
Search Campaign Introduction
GA 4 and Google Ads Integration
Launching Search Ads
Launching a New Ad Group
Search Campaign Optimization
Exercise: SQR
Introduction to Shopping Campaigns
Woocommerce WordPress & Merchant Center Integration
Launch a Shopping Campaign
SEO (Search Engine Optimization)
Introduction to SEO
SEO Keywords Research
Product Page SEO
Blog Post SEO
Tiktok Ads Basics
Tiktok Organic Growth
Tiktok Ads Launch Basics
Influencer Marketing: Best Strategies
Should you work with influencers?
How to pick influencers to work with.
Influencers Advanced Strategy
Email Marketing: connect with your audience
Why use email marketing?
How to build your email list.
Best platforms to start with & campaigns types.
Chat Bot Marketing: Automate Leads
Manychat Tutorial for beginners.
Top Ai Tools for business.
This section does not have any lessons.
Marketing Tools List
This section does not have any lessons.
Offline Marketing You Should Not Ignore (Events, SMS, Billboard, BTL…)
This section does not have any lessons.
How to Hire Expert & Affordable Freelancers Once Needed
This section does not have any lessons.
Your Accredited Certificate of Completion (Quizz Score Based)
This section does not have any lessons.
Live Q & A and Discussion Community
This section does not have any lessons.
